Category

Social Media Marketing

5 Social Media Trends Businesses Need to Be Aware Of

Social media allows small business to compete with big business. It’s the great leveler. Even so, small businesses don’t have the same margin for error or budget that their big business counterparts do. Therefore, it’s vitally important that small business know how to maximize each and every social media strategy for the greatest return.

Before you get started elevating your social media presence, evaluate efforts from the past year and note what’s worked and what has not. Examine or create goals for your campaigns. And use these 5 trends to measure and plan your social media activities.
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Reach New Audiences with an Instagram Takeover

Looking for the latest way to gain a new audience for your social media platforms? Look no further! The Instagram takeover is the hottest new marketing approach, guaranteed to build your audience and expand your brand’s exposure.

What is an Instagram Takeover?

An Instagram takeover is exactly what it sounds like. An outside person, group, or company temporarily takes over your Instagram account to share new and exciting content with your followers. An Instagram takeover is an ideal way to spread the word because it has a new audience built-in. Asking someone in the same industry is generally the best way to add followers interested in what you’re offering.
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